About Me

I'm a marketing and communications professional located in central Minnesota. I believe inbound/content marketing is the best way to reach customers. 

For the last 18 years, my work experience has involved various forms of persuasion. From my time as a debt collector to my current position as a Managing Author/Editor at Stearns History Museum, marketing is all about persuading the customer they need whatever product or service you are selling. Moving from interruption marketing to inbound marketing allows companies to reach more focused and specific audiences by helping them find the information they're looking for to solve their problems.

At Heartland Security, I worked as a Marketing Manager where I managed the marketing, advertising, communications, website, and social media for the largest regional security system dealer in central, wester, and southern Minnesota and northern Iowa.

Working as a Web Content Editor, I managed the website for PrimeWest Health, edited member materials, and devised a way to change over their Provider Manual from PDFs to easily searchable web pages. 

Connect with me on LinkedIn and Twitter and check out my blog about social media and marketing.